The “Outdoor Advertising as a Career Path” seminar, organized by the Department of Design at the Vocational School of Technical Sciences (TBMYO), was held in Classroom 210 of the Mehmet Akif Ersoy Lecture Halls under the coordination of Head of Department Lecturer Serdar Dik. The event aimed to enhance students’ professional awareness and enable them to gain insights into current developments within the industry. The guest speaker of the seminar was Mr. Engin Saraç, the owner of Arı Reklam.
The opening speech of the event was delivered by Dr. Lecturer Fatih Şevgin, Director of TBMYO. In his remarks, Dr. Şevgin emphasized that bringing students together with professionals from the design and advertising sectors provides a valuable opportunity for them to shape their future career paths.
Following the opening, Mr. Engin Saraç shared in-depth information about the development of the outdoor advertising industry, production processes, and the significance of design within this field. Addressing the practical aspects of advertising, Saraç stated, “Design is not merely an aesthetic form of expression; it is also a powerful means of communication that enables brands and ideas to reach society. The interest of students in this field will contribute to improving the overall production quality of the sector in the future.”
Throughout the event, students had the opportunity to learn about the stages of industrial production, the impact of digital transformation, and potential career opportunities. The program concluded with Dr. Lecturer Fatih Şevgin presenting a certificate of appreciation to the guest speaker, Mr. Engin Saraç, for his valuable contributions.
Muş Alparslan University 